Podcast episode 7

Ep7 How do you measure innovation impact?

Perhaps one of the most controversial aspects of innovation management and something I have constantly struggled with.

Do you measure revenue generated or costs saved?

What about "activity" like ideas generated or products brought to market?

I don't have all the answers but hopefully during this discussion with Martin I can help to point you in the right direction with the kind of questions you need to be asking so that you have a way of clearly communicating the impact your innovation initiatives are having.

Subscribe to

Igniting Innovation

Or subscribe with your favorite app by using the address below

Go back to the podcast playlist