Podcast episode 7

Ep7 How do you measure innovation impact?

Perhaps one of the most controversial aspects of innovation management and something I have constantly struggled with.

Do you measure revenue generated or costs saved?

What about "activity" like ideas generated or products brought to market?

I don't have all the answers but hopefully during this discussion with Martin I can help to point you in the right direction with the kind of questions you need to be asking so that you have a way of clearly communicating the impact your innovation initiatives are having.

Igniting Innovation
Igniting Innovation

Inspiring individuals and organisations to THINK and BE more innovative in everything you do

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